Claude Skills for Copywriting
Claude skills for copywriters, founders and marketers writing copy that converts.
Download the free pack
Get 3 Claude skills in a zip file. Upload each folder as its own skill in Claude.
Download pack (.zip)Free. No email required. Install instructions
Copywriting is where AI output falls apart fastest — generic hooks, vague benefits, zero specificity. This pack forces Claude to work like a direct-response copywriter: gather research, pick an angle, use real voice-of-customer language, and avoid the AI tells that kill conversions.
What you can do with this pack
- Write landing page copy that converts
- Draft long-form sales letters and VSL scripts
- Write email sequences for launches and nurtures
- Write ad copy across Meta, Google, TikTok
- Rewrite existing copy to remove AI tells
Skills in this pack
Landing Page Copywriter
Write landing page copy section by section — hero, problem, solution, proof, offer, FAQ. Trigger on 'landing page', 'sales page', 'long-form sales page', 'LP copy', or when the user wants structured long-form copy for a web page.
Long-Form Sales Letter Writer
Write long-form sales letters and VSL scripts for info products, coaching, courses, and high-ticket offers. Trigger on 'sales letter', 'VSL', 'video sales letter', 'long-form sales page', 'pitch script', or when the user wants 2000+ word persuasive copy.
Conversion Copy Editor
Edit existing marketing copy to remove AI tells, tighten persuasion, and increase specificity. Trigger on 'edit this copy', 'rewrite this', 'make this more persuasive', 'remove AI-ness', or when the user pastes existing copy and asks for improvements.
How to install the skills
- In Claude, turn on code execution under Settings → Capabilities.
- Download and unzip the pack above — you'll see one folder per skill.
- Go to Customize → Skills, click + Create skill, then Upload a skill.
- Zip each individual skill folder and upload it.
- Toggle the skill on. Claude will use it automatically when your request matches.
Full instructions: /download/claude-skills
FAQ
What is a Claude skill?
A Claude skill is a folder containing a SKILL.md file. It tells Claude when to trigger the skill and how to execute the task. Skills live inside your Claude account once uploaded.
Do these work on Free, Pro and Max plans?
Yes, as long as code execution is enabled. On Team and Enterprise plans, an admin needs to enable skills at the organisation level first.
Can I edit the skills?
Yes — the skills are plain markdown files. Open SKILL.md in any editor and change the description, steps, templates, or output format to match how you work.
Do I need all the skills in the pack?
No. Upload only the ones you'll use. Too many active skills makes Claude less precise about which one to pick.