Claude Skills for Email Marketing
Claude skills for email marketers, newsletter operators and lifecycle teams.
Download the free pack
Get 3 Claude skills in a zip file. Upload each folder as its own skill in Claude.
Download pack (.zip)Free. No email required. Install instructions
Email is where direct-response skills matter most — because inbox attention is scarce and unforgiving. This pack helps you write welcome sequences, launch campaigns, lifecycle flows, and subject lines that actually earn the open.
What you can do with this pack
- Write welcome sequences, launch sequences, abandoned cart flows
- Write newsletter issues with strong hooks and clean structure
- Generate and test subject line variants
- Rewrite underperforming emails
- Plan a 90-day email calendar
Skills in this pack
Email Sequence Builder
Design and write multi-email sequences — welcome, launch, nurture, cart recovery, re-engagement. Trigger on 'email sequence', 'welcome series', 'launch emails', 'nurture sequence', 'drip campaign', or when the user wants multiple emails sent over time.
Newsletter Issue Writer
Write full newsletter issues — hook, main section, takeaway, CTA. Trigger on 'newsletter', 'issue', 'write this week's email', 'weekly email', or when the user is planning regular editorial content to a subscriber list.
Subject Line Optimiser
Generate, test, and refine email subject lines for higher open rates. Trigger on 'subject line', 'email subject', 'improve open rate', 'subject line variants', 'A/B test subject', or whenever the user is deciding what text goes on the From/Subject line of an email.
How to install the skills
- In Claude, turn on code execution under Settings → Capabilities.
- Download and unzip the pack above — you'll see one folder per skill.
- Go to Customize → Skills, click + Create skill, then Upload a skill.
- Zip each individual skill folder and upload it.
- Toggle the skill on. Claude will use it automatically when your request matches.
Full instructions: /download/claude-skills
FAQ
What is a Claude skill?
A Claude skill is a folder containing a SKILL.md file. It tells Claude when to trigger the skill and how to execute the task. Skills live inside your Claude account once uploaded.
Do these work on Free, Pro and Max plans?
Yes, as long as code execution is enabled. On Team and Enterprise plans, an admin needs to enable skills at the organisation level first.
Can I edit the skills?
Yes — the skills are plain markdown files. Open SKILL.md in any editor and change the description, steps, templates, or output format to match how you work.
Do I need all the skills in the pack?
No. Upload only the ones you'll use. Too many active skills makes Claude less precise about which one to pick.