Claude Skills for Social Media

Claude skills for social media managers and agencies running multi-platform content.

Download the free pack

Get 3 Claude skills in a zip file. Upload each folder as its own skill in Claude.

Download pack (.zip)

Free. No email required. Install instructions

Running social is a multi-platform, multi-format, high-volume job. This pack helps you adapt one idea for every platform natively, plan hashtag and caption systems, and keep scheduling batches manageable.

What you can do with this pack

  • Adapt one post for LinkedIn, X, Instagram, TikTok, Threads
  • Batch-schedule a week of content in one sitting
  • Research hashtags and captions that fit the platform
  • Write community management replies in-voice
  • Plan content pillars for a client account

Skills in this pack

Cross-Platform Content Adapter

Take one idea or post and adapt it natively for LinkedIn, X/Twitter, Instagram, TikTok and Threads. Trigger on 'adapt this for', 'cross-post', 'platform versions', 'post this everywhere', or when the user has one piece of content and wants it tailored per platform.

Weekly Social Batch Planner

Plan a week of batch-scheduled social posts across platforms, mapped to content pillars. Trigger on 'batch schedule', 'week of content', 'social calendar', 'content batch', or when the user wants a structured week of posts.

Hashtag & Caption Researcher

Research hashtags and write captions optimised per platform and niche. Trigger on 'hashtag research', 'best hashtags', 'caption for', 'hashtags for [niche]', or when the user needs hashtag strategy or caption copy for an Instagram, TikTok or Threads post.

How to install the skills

  1. In Claude, turn on code execution under Settings → Capabilities.
  2. Download and unzip the pack above — you'll see one folder per skill.
  3. Go to Customize → Skills, click + Create skill, then Upload a skill.
  4. Zip each individual skill folder and upload it.
  5. Toggle the skill on. Claude will use it automatically when your request matches.

Full instructions: /download/claude-skills

FAQ

What is a Claude skill?

A Claude skill is a folder containing a SKILL.md file. It tells Claude when to trigger the skill and how to execute the task. Skills live inside your Claude account once uploaded.

Do these work on Free, Pro and Max plans?

Yes, as long as code execution is enabled. On Team and Enterprise plans, an admin needs to enable skills at the organisation level first.

Can I edit the skills?

Yes — the skills are plain markdown files. Open SKILL.md in any editor and change the description, steps, templates, or output format to match how you work.

Do I need all the skills in the pack?

No. Upload only the ones you'll use. Too many active skills makes Claude less precise about which one to pick.

More Marketing skill packs